In this TED talks video psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.
Check out the mindmap that goes along with this talk too:
http://www.intenseinfluence.com/materials/The%20Paradox%20of%20Choice.pdf
And, let me know your thoughts in the comments [...]
